Resources for B2B Partnerships Managers

3 Easy Steps for Sales Enablement

Every partnership manager on the planet struggles with sales enablement. This easy to follow guide gives you three steps to effectively engage your sales team and increase partner influence.

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May 6, 2021

Taylor Martin

Partnerships strategies

How to Find The Right Integration Partnerships

A 101 in Partner Integrations. Learn how to increase your customer retention, improve your customer experience, and increase revenue all by choosing the right integration partners.

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May 1, 2021

Sarah Chudawala

Who Benefits from the B2B Partner Ecosystem

Sales and Marketing now join Partnership Managers in leveraging tech partnerships to drive revenue.

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April 23, 2021

Sarah Chudawala

Partnerships strategies

3 Strategic Partnerships You Should Know About

Exploring details about strategic partnerships, from Salesforce to Tiktok to the NFL, and how they’ll shift their industries for years to come.

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April 22, 2021

Sarah Chudawala

What are the different types of B2B Partnerships?

Learn why B2B companies need partnerships and deep dive into the types of partnerships they can pursue including Strategic Partnerships, Channel partnerships, and Tech partnerships.

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April 22, 2021

Hailey G.

How Co-Selling & Co-Marketing Build Revenue

How businesses can use co-marketing and co-selling techniques by forming strategic partnerships to boost sales enablement, retain existing customers, reach new ones, and drive revenue.

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April 22, 2021

Sarah Chudawala

What You Don’t Know About Account Mapping

Account mapping facilitates lead generation, co-selling motion, co-marketing initiatives, and drives stickiness through sales enablement and integrations. This is a useful strategic approach that leverages your company’s partnerships to drive revenue.

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April 22, 2021

Curtis Thompson

Partnerships strategies

Why Your Company Needs To Upgrade its Partner Experience

In 2021 the partner experience is just as important as the customer experience. Here’s what you need to look at to make your partners’ journey a memorable one.

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April 22, 2021

Taylor Martin

Partnerships strategies

Where Should Partnerships Managers Report?

If the goal for your Partnerships Program is to produce ROI, then the Partnerships Manager should be viewed as an extension of sales and report to the CRO.

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April 22, 2021

Taylor Martin

Partnerships strategies

3 Step Strategy For Partnerships Managers

How Partnerships Managers Can Present ROI by adopting new methods, establishing valuable metrics, and working cross departmentally with the support of C-level executives.

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April 22, 2021

Taylor Martin